Product designer
A decade of end-to-end product design for startups and teams that move fast.
I work across UX, UI, AI products and design systems with a product and strategy lens, so the work ships and performs in market, not only in Figma.
Selected work
Featured · AI
Concentra
An AI platform to cut post-op opioid dependency. I owned the AI model choice, the guardrails, FDA-compliant design and the clinical AI UX, end to end.
AI healthcare, mobile and web · 2024
Airveda
A research-led brand language for an air-quality company: archetype, voice, type and an accessible colour system.
Brand strategy and identity · 2022
Radar
A telecom analytics platform that turned cluttered server data into decisions people could act on.
Telecom analytics platform (NDA) · 2018
Icustommadeit
On-demand custom commerce for the Indian market, designed end to end across web and mobile.
E-commerce, web and mobile · 2017
Fame
A live video streaming app, two products in three months, shaped with lean UX over a feature war.
Live-streaming social app, web and Android · 2016